COOKIE POLICY

This website is owned by Milan Barbarić PR BMedia 022, located at Gavrila Principa 2, 22400 Ruma.
The creative agency BMedia is a registered company in Serbia under:
- registration number: 66090086
- EIN: 112420000
- email address: info@bmedia.rs

Kolačić” je termin koji se odnosi na male skupove jednostavnih podataka koji se prikupljaju u veb pregledaču korisnika dok posećuje neki vebsajt.
A computer cookie is formally known as an HTTP cookie, web cookie, internet cookie, or browser cookie. Regardless of its name, a computer cookie consists of information. When you visit a website, it sends a cookie to your computer. The computer stores it in a file located within your web browser. (To help you find them more easily, look for the file named “cookies”.)
You can read more about cookies on Wikipedia.

The purpose of cookies is to remember your actions on the site and to help the website track your activities during your visit. Cookies can be very useful. For example, many online retailers use cookies to track items in the shopping cart while users, or site visitors, browse the site. Without cookies, your shopping cart would reset and be empty every time you click on a new link on the site, making it impossible to make any purchases online.
The website can also use cookies to keep track of your last visit.
Different types of cookies track various activities on the site. Session cookies are used only when the user is actively browsing the site; when they leave, the session of that cookie disappears. Tracking cookies can be used to record long-term records of multiple visits to the same site. Authentication cookies track whether the user is logged in and, if so, under what name.

We only use essential cookies necessary for tracking website visits, i.e., analytical cookies/performance cookies, and only anonymously, meaning that at no point can we disclose the identity of visitors/users of our site.
We use them to improve the user experience and gain insight into which pages need improvement.

These cookies are associated with the Facebook pixel and are used for more precise targeting of the target audience when placing ads.

We use the Google Analytics product, manufactured by Google Inc. (address: 1600 Amphitheater Parkway, Mountain View, CA 94043, USA).
Google Analytics uses cookies, which are text files placed on your computer, to help websites analyze how users use the site. The information generated by the cookie about your use will be transmitted to Google and stored on servers in the United States.
We draw your attention to the fact that on this website, Google Analytics is supplemented with the code ‘gat._anonymizeIp();’ to ensure anonymous collection of IP addresses (so-called IP masking).
In case of activation of IP anonymization, Google shortens the IP address, making the last octet of the IP address anonymous for the Member States of the European Union and other parties to the Agreement on the European Economic Area. Only in exceptional cases, Google’s servers in the USA send and shorten the full IP address.
On behalf of the website provider, Google uses information about the IP address and other data to evaluate your use of the website, compile reports on website activity for website operators, and provide other services related to website activity and internet usage to the website provider.
Google does not associate your IP address with any other data it holds.
You can refuse the use of cookies by selecting the appropriate settings in your browser. However, please note that if you do this, you may not be able to use all the features of this website.

You can also prevent Google from collecting and using data (cookies and IP addresses) by downloading and installing a specific add-on.
Please note that on this website, the analytics code is already supplemented with the ‘anonymizeIp’ attribute to ensure anonymous collection of IP addresses.
If you do not want Google to collect other data about your visit, you can install the Chrome browser extension.
You can find more information about Google Analytics on our Privacy Policy page.

We utilize the audience customization feature offered by Facebook Inc. (1601 S. California Avenue, Palo Alto, CA 94304, USA).

This tool allows us to track user actions after they have been redirected to the provider’s website by clicking on an ad on the Facebook social network. This way, we are able to examine the effectiveness of the ads we place through this social network.

MailChimp is an email marketing platform that offers simple tools to facilitate the design and sharing of advertising campaigns via email, managing subscriber lists (e.g., for online newsletters), and tracking results.
To stay informed about the privacy policy of this service, please read it on their website.

Upon first arrival to our website, you can choose whether to allow the use of cookies.
In accordance with the recent enforcement of the General Data Protection Regulation (GDPR), user data should be anonymized, and our developers are working to fully implement the provisions of this regulation. We are committed to prioritizing GDPR and will implement it on this website as soon as possible.

- BMedia Creative Agency reserves the right to modify this cookie policy as needed. This policy has been developed in accordance with the latest update of the GDPR, which was adopted on the 27th. april 2016. year and became effective on 25th. may 2018. year.
- BMedia Creative Agency reserves the right to change this cookie policy to comply with amendments to applicable laws and regulations.
- We will not explicitly notify our clients or website users about these changes. Instead, we recommend periodically checking this page to stay informed about potential changes to our company’s policy.
- If you believe that BMedia Creative Agency is not adhering to this cookie usage policy, please contact us via email at: info@bmedia.rs